• The Banshee is here

    Buy now
  • Catch more Bass with the LMG!

    Shop Now!
  • Get the best BANG for your buck with the Infantry!

    Shop Infantry
  • All New Ripped Series Performance Shirt

    Shop Now!
  • Redefine Power with the Assault Rod Line

    Shop Assault
  • Big game beware - They have arrived

    Get yours now!

The Banshee is here

Buy now

Catch more Bass with the LMG!

Shop Now!

Get the best BANG for your buck with the Infantry!

Shop Infantry

All New Ripped Series Performance Shirt

Shop Now!

Redefine Power with the Assault Rod Line

Shop Assault

Big game beware - They have arrived

Get yours now!

Featured Rods

Bull Bay Headquarters

611 Schoolhouse Road
Lakeland, Florida 33813

Mon - Fri, 10am - 5pm

Saturday 10am - 2pm

Directions